Yahoo! Store is a hosed
e-commerce solution from the well known company Yahoo! This shopping cart will give you everything
you need to build exciting product pages, manage your inventory, and market
your business. Yahoo! Store currently
provides services to more than 45,000 customers including more of the top 500
big name merchants than any other e-commerce provider.
Features
Yahoo! Store provides
users with a great e-commerce solution that has been the benefit of the
company’s many years of success and experience.
The pricing plans are a bit more expensive than some other hosted
services but Yahoo will try to convince you that the added benefits of the application and the incredible support
make Yahoo! Store worth the cost. A few of the best features of Yahoo! Store
are its flexible design tools, SEO features, Marketing tools, and extensive
tracking features.
- Design – The design tools of Yahoo! Store Platform are very flexible if you know what you are doing with it. Unfortunately most people don't know RTML and it can get quite expensive to get what you need done for your store since it's a highly specialized language. Of course, we can help you out in this department if you check out our yahoo store customization page.
- Search Engine Friendly – Yahoo! Store automatically adds
Meta tags to every page and will automatically submit the pages to search
engines. Additionally, Yahoo stores all
pages as static HTML pages. This allows
for successful spidering and indexing. Every SEO expert knows that html pages are simply the best for ranking purposes.
- Marketing Tools – Yahoo! Store allows you to easily create coupons and emails to promote your sales and drive traffic.
- Tracking – With Yahoo! Store’s broad selection of reports, you can easily analyze your business to know exactly how your store is doing.
- Security - We've yet to see a Yahoo Store hacked by anyone on our end which makes this a highly secure system to be on.
Support
Yahoo! Store comes with excellent customer service. You get 24 hour support by phone or email and
access to their online help center. High
volume customers receive the premium support package with staff dedicated to
their personal account. From our own experience, yahoo support is quite decent and everything is done locally in the US which is quite helpful!
Summary
In comparing Yahoo! Store to other e-commerce solutions, there are a couple of drawbacks. The cost of Yahoo! Store is a bit more than some other e-commerce solutions. Packages range from $39.95 to $299.95 and there is an initial fee of $50.00. They also charge a fee on every transaction which most people hate - including us. In addition, it is technically more difficult to customize. However, when you combine the fact that many other systems and eCommerce platforms are compatible with the Yahoo Store platform, that the SEO is great, that the security is ultra tight, we still feel it is a good value for all that you get.
If you've decided to take the plunge and go the Yahoo store route - now all you'll need is a custom yahoo store design, so give us a shout, we'll help you out!
