Webstore by Amazon is a hosted e-commerce solution that provides a very
professional looking site along with all the features that you use on
Amazon. This shopping cart is a simple solution for the e-merchant who
doesn’t want to invest a lot of time creating pages but wants a great looking
site with advanced tools for shoppers. Not only does Amazon Webstore
provide great tools for managing your store, as an added benefit, you can open
a Seller Central account which lets you market your products directly on the
Amazon Marketplace where thousands of potential customers go to shop every day.
Features
The
features contained in Amazon Webstore are numerous, simple to use, and cost
efficient. You get a very robust shopping cart with a trusted brand name
that provides tools to increase traffic, analyze your sales and traffic, and
manage your inventory. Here are some of the best features of the Amazon
Webstore:
- Product Recommendations – This is a great way to get additional sales. During the checkout process, the customer is shown one or more products that are similar in some way, or are companion products. Numbers show that product recommendations work.
- Customer Reviews – Products list numerous customer reviews which most online shoppers look for when purchasing a product. The Amazon site is well known as a place to go when you want to know what others think of an item.
- Customizable Templates – The Amazon Webstore allows you to start off with a template and customize it to add your own touch and distinguish your site from others. And, the design tools are simple to use.
-
No Merchant Fees – With Amazon Webstore, you simply pay a
flat fee of 7% on all sales. Amazon handles the merchant fees for you,
leaving you more time to dedicate to your inventory and sales.
Installation and Administration
Amazon
has made the set up process extremely easy with step-by-step instructions and
reference help documents. Using the templates is a breeze and customizing
couldn’t be easier. When you need to adjust products, pricing and shipping
details, the task only takes a few steps, even for batch processing.
Support
Amazon
Webstore includes the service of a full customer support staff to answer
questions and take care of any issues you have. Additionally, there are
community forums where you can get tips and answers to questions from other
Amazon Webstore users.
Summary
